Fitness Tag

It happens every year. Specifically every New Year. We’re talking of course about the huge increase in people signing up for gym memberships that is seen across the world come January. Post-Christmas guilt about over-indulging and a “New Year, New Me” attitude are two of...

It’s official – there’s nothing like a bit of friendly rivalry. Research has proven that competition is the best source of motivation when it comes to exercising more. Bearing this in mind, how can online gym management software help personal trainers and gym managers to...

We are really pleased to welcome Matthew to the Membr family! 26 year-old Matthew joins Membr in the role of Second Line Support Engineer, providing technical support to our customers. Originally from Bolton, Matthew holds a Degree in Computing, and has also studied Mechanical Engineering....

Membr is really excited to be featured in the November editions of Fitness Magazine South Africa and Fitness His Edition, which between them have a readership of 90,000! The two editorial pieces focus on Once Active's recent appointment as distributor for Membr's Southern Africa arm....

Wearables have been a common theme in our blogs over the past few weeks…and we’re staying on topic this week as we take a closer look at Fitbit products versus the Apple Watch. At the beginning of May 2016, the chief executive of Fitbit, rather controversially, described how his company were able to withstand what many viewed as direct competition from Apple in 2015. He stated that the tech giant (Apple), took a wrong turn in the developments of their Apple Watch. The chief executive of Fitbit confidently described how their health-minded products are in a different category to the Apple Watch! But, if the Apple Watch displays many similar features to the Fitbit (which it does), then is it really justified for the Chief Executive of Fitbit to be so confident about their product over the Apple Watch? For example, Fitbit products are often simple, single-mode devices whereas Apple tends to include more features within a single product.

Today, technology plays such a big part in our lives; it’s everywhere we turn and involved in a lot of what we do, even if it’s as simple as using your mobile phone. In fact, it’s hard to imagine life without technology these days! Many...

Over the last few years, as normal, the UK has followed the US and we have seen a huge increase in the number of low-cost clubs. The issue we are now facing is the level of competition and the consumer’s expectations of the price of a gym membership. We are past the days of being able to open gyms at sub £20 per month and just let the members join. If the location is in an area densely populated enough to support 3000 plus members then you are likely to have competition on your doorstep from another low-cost provider. So often we focus our time and energy on signing up new members and end up failing to support the clients that are falling out the other end. The next 5 points will not change your business overnight, but will hopefully make you think about what small changes you could make channelling some energy on your existing members, not just signing up new ones:

There are so many fitness apps out there in the market right now, it’s difficult to know where to begin! If you’re of the same opinion, then this blog may help you to narrow down the apps that may be worth you investing in. We’ve...